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Good Management Is Hard To Find
Most small businesses are just that small. They have limited resources. So how do you find good management? You go hunting of course.
By: Cash Miller
For a small business owner that has a growing business one of the greatest challenges that you will have to face is how to find experienced management. Every business large and small faces the difficult task of finding competent managers but large enterprises generally have a much larger pool of qualified candidates to choose from. They'll have newly minted MBA's beating down their doors every graduation. People with years of experience looking for a change of scenery. They're biggest problem is not finding people that can do the job; it's choosing the best of the pack.
But your business on the other hand will probably be the exact opposite. I mean really how many people go to school to learn how to run a convenience store, a dry cleaner, a landscaper, or a copy store. Plus the countless thousands of other small businesses. Of course the problem is that those small businesses can become fairly large in their own right. And it's then that you're going to need some sort of qualified help or you might find yourself overwhelmed.
So what can you do? Well the obvious answer would be an out of this world benefits package that you could use to attract an MBA or two. But we know that's probably not realistic. So lets start with where you find potential managers to begin with. Of course you'll do the usual and run some employment ads in the classifieds, or maybe you have a help wanted sign in the window. But come on we're looking for someone that can help manage your business as it grows not just another employee. One way to go is using an online service such as Monster.com. But this approach is not going to be right for all businesses. How many people that are experienced in running a dry cleaning store actually use such a service?
So instead of hoping they'll find you maybe you should go hunting for them. So how do we hunt for an experienced candidate? For starters check with your competition. I'm not saying call up the owners and ask them but maybe you can pay a visit to some of your competitors. For example say you own a restaurant but haven't been able to find a good shift manager. Well go down to your local mall and visit the food court. Watch the different fast food joints during the lunch rush.
It's usually obvious which stores are better run than others. Which ones are really busy but still manage to keep their customers happy. Which ones have employees that like their jobs and are good at them? Attributes that are the product of good management. And most likely the direct result of the shift or store manager. Once you've identified who that person is that is keeping that store humming look for an opportunity to strike up a conversation. Try to find out if they're truly happy in their job or feel maybe their efforts are under appreciated. You'll find that people that are really good at their jobs know it and many feel like they're not being recognized for it. This can provide you an opportunity. After having talked to them explain your own situation and ask if they'd be okay with you observing them further in their work. But remember if they say they're okay with it keep in mind they then might go to the effort of trying to impress you. Instead of doing they're job in their normal manner.
What you need to remember is that no matter how forlorn the industry you're in there may be experienced well qualified candidates available to you. You just might have to hunt them down instead of waiting for them to come to you.
Cash Miller is the Editor of SmallBusinessDelivered.com and hosts his own blog at www.SmallBusinessDelivered.com/cash-millers-blog.
