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Do You Know Why Your Customers Are Leaving Your Business?

Before you take on the task of attracting new customers, do you realize why customers are leaving you in the first place?

By: Kristina Evey
Kristina-Evey_273283
Read Other Articles By kristina Evey & Check Out Her Author Bio
If you are able to attract new customers, it is essential for business sustainability that you recognize the one factor that will help you keep your customers - the experience they have while doing business with you.

Approximately 70% of the time, the main reason that customers leave is based entirely on their customer experience with your company. It has nothing to do with your product or service, but entirely on how you treated them while they did business with you.

Customer experiences have been classified as neutral, Moments of Magic, and Moments of Misery, Moments of Truth, Moments of Wow, and Moments of Upset.

It is entirely up to you and your teams to decide what level of service you wish to deliver. Your company is responsible for the quality of the product it sells, but each individual is directly responsible for the impression that your customers have in their minds of your company.

Simply examine at every "Touch Point" with your customer, is this creating the impression that we are here to serve our customers? Does this work in their favor or in ours? Is this showing our ability to take care of the needs of our customers? Is this a roadblock or a completely necessary step?

At a personal level, each associate should objectively evaluate themselves to determine their attitude when interacting with customers. This attitude is what overwhelmingly can make or break a business relationship. Customers will often forgive mistakes when they feel that the level of service made up for it.

Your customer satisfaction levels truly do impact the success and sustainability of your company. Based on 70% of your customers that left, they would have stayed with you had the level of service been better. Encourage your teams everyday to strive to make a customer's day that much better. Your customers will thank you for it.

Discover WHY it is so important to Promote Customer Service and HOW your bottom line will benefit ...
Helping you focus on your customers-
Kristina Evey
www.CustomerCentricTraining.com

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