3 Quick Tips For Marketing A Business On A Tight Budget
Read More Great Marketing Articles
3 Quick Tips For Marketing A Business On A Tight Budget
Looking for small business marketing strategies for bootstrappers? Marketing a business on a tight budget is certainly a challenge. In fact, there is very little useful information to be found on the subject.
By: Kimberly Kelly
Looking for small business marketing strategies for bootstrappers? Marketing a business on a tight budget is certainly a challenge. In fact, there is very little useful information to be found on the subject.
By: Kimberly Kelly
I should know. As a Certified Start Up Business Consultant specializing in cost reduction strategies, I conduct exhaustive research on a daily basis to uncover the best free and low cost products and services available to start ups. As a new small business owner, you simply can not afford to waste a single penny, by overspending on small business marketing strategies that just don't work.
Free Doesn't Mean Ineffective
Although I tout the benefits of absolutely free strategies for marketing a business, that doesn't mean that these small business marketing tactics are ineffective. The savvy start up bootstrapper understands the benefits of free and low cost proven methods, versus expensive and unjustified expenditures.
Case in Point
About 7 months ago, I spoke with a client that was spending a ton of money on paid search marketing. After reviewing their expenses, I realized that the company was spending over $1200 a month in pay-per-click ads, as well as search marketing management. After a quick review of the keywords that they were paying for, I made the suggestion that this small company totally revamp their website by optimizing it for similar keywords -- using mostly free and organic search engine optimization measures. Today, my client is ranking on the first page in the Google search results for their two main keywords.
You see, taking advantage of free small business marketing measures is not only smart, but it can also greatly reduce your initial start up costs and ongoing operating expenses. This translates into increased cash flow and greater profitability.
3 Quick Tips for Marketing a Business on a Tight Budget
WRITE ARTICLES
Get paid to write articles! Create an additional income stream with the added benefits of driving monster traffic to your website and boosting your search engine rankings. Article Marketing is one of the most valuable and totally free methods of marketing a business for the serious bootstrapper.
Get started by checking out:
ˇ Associated Content
ˇ Triond
PUBLISH A BOOK
Take your business to the next level by parading your expertise through the pages of a book. You can even do if for free! You did hear correctly. I said free. No out of pocket expenses whatsoever.
To get started, check out:
ˇ Café Press
ˇ Lulu
PRODUCE & DISTRIBUTE ONLINE VIDEOS
Shine like a superstar. Plaster your message, product or service across the internet with the use of viral web videos. I recently found a college student that will produce a You Tube video for any small business owner -- get this -- absolutely free.
Free Doesn't Mean Ineffective
Although I tout the benefits of absolutely free strategies for marketing a business, that doesn't mean that these small business marketing tactics are ineffective. The savvy start up bootstrapper understands the benefits of free and low cost proven methods, versus expensive and unjustified expenditures.
Case in Point
About 7 months ago, I spoke with a client that was spending a ton of money on paid search marketing. After reviewing their expenses, I realized that the company was spending over $1200 a month in pay-per-click ads, as well as search marketing management. After a quick review of the keywords that they were paying for, I made the suggestion that this small company totally revamp their website by optimizing it for similar keywords -- using mostly free and organic search engine optimization measures. Today, my client is ranking on the first page in the Google search results for their two main keywords.
You see, taking advantage of free small business marketing measures is not only smart, but it can also greatly reduce your initial start up costs and ongoing operating expenses. This translates into increased cash flow and greater profitability.
3 Quick Tips for Marketing a Business on a Tight Budget
WRITE ARTICLES
Get paid to write articles! Create an additional income stream with the added benefits of driving monster traffic to your website and boosting your search engine rankings. Article Marketing is one of the most valuable and totally free methods of marketing a business for the serious bootstrapper.
Get started by checking out:
ˇ Associated Content
ˇ Triond
PUBLISH A BOOK
Take your business to the next level by parading your expertise through the pages of a book. You can even do if for free! You did hear correctly. I said free. No out of pocket expenses whatsoever.
To get started, check out:
ˇ Café Press
ˇ Lulu
PRODUCE & DISTRIBUTE ONLINE VIDEOS
Shine like a superstar. Plaster your message, product or service across the internet with the use of viral web videos. I recently found a college student that will produce a You Tube video for any small business owner -- get this -- absolutely free.
Kimberly Kelly is a Certified Start Up Business Consultant, specializing in bootstrap start up financing. She teaches new entrepreneurs the secrets for finding free sources of business start up funding through her ebooks, seminars and coaching services. She is the author of the popular selling ebook: The Start-Up Business Survival Guide: 101 FREE Products and Services to Help Finance Your Dream of Successful Business Ownership. Visit her website at www.StartUpBusinessSurvivalGuide.com
Read More Great Marketing Articles
The Unique Differences Between Social Networking Sites And In-Person...
Are You Serving Too Many Masters? Define Your Target Market And Thrive
The Four Key Components To Any Successful Social Marketing Platform
The Only Four Letter Word That Will Ever Leave A Lasting Impression
Branding Basics - The Top Five Warning Signs It's Time To Hire A Company...
Are You Serving Too Many Masters? Define Your Target Market And Thrive
The Four Key Components To Any Successful Social Marketing Platform
The Only Four Letter Word That Will Ever Leave A Lasting Impression
Branding Basics - The Top Five Warning Signs It's Time To Hire A Company...
Sponsored Links
Sponsored Links
