10 Powerful Ways To Boost Your Business With Free Publicity

There are many ways to do that, but here are 10 powerful ways to use free publicity tactics to generate the buzz:

1. Commit to Serving
Service is the key to success. Make the focus of your business the delivery of great service and clients will be engaged to pay you to resolve their challenges.

2. Lots of Value=Testimonials
Offering great service and results will automatically give you the authority to ask for testimonials and use them to celebrate the value you offer your clients.

3. Craft Your Message
Know exactly what it is your company offers and delivers, what sets you aside from the rest and deliver that message consistently. Make that message stand out in your verbal and nonverbal business communication. Be prepared to toot your own horn at all times!!

4. Create a Memorable Bio
Don't be afraid of being fabulous and stating it. Declare your expertise and specialties in a likeable, respectable yet authentic way. This will serve you greatly in your business.

5. Deliver Newsworthiness
Make a habit of finding the newsworthiness of your activities, events and offerings and announce it thru a well written press release that hooks the media.

6. Deliver an Info-Healthy Ezine
Email newsletters position you as an expert and are a proven lead generation technique. This is also a way to increase the value you offer your customers.

7. Be Magnetic-Get Involved
Publicity is all about being in the spotlight. The best way to do that is to get involved. Be passionate about what you do and show it by getting involved in organizations, events and movements that prove you are a person of action.

8. Step out in a Big Way
Host webinars, teleseminars, workshops and seminars and share your expertise with clients, prospects and reporters. This is an instant business booster and delivers expert status to you and value to the audience.

9. Leverage the Different Types of Media
Its not just print and broadcast anymore. Promote yourself via social networking sites, craigslist, online video sites, blogs and internet radio show.

10. Write Regularly
Identify local, trade and national business media outlets where you can deliver informative articles. Blogging is also a great way to provide information and start owning your name on the web.

Remember, publicity is not a one shot deal.

Implement all these tactics consistently and over time you will enjoy the rewards of having all of these activities in synergy.

Entrepreneur Julissa Fernandez a.k.a "The Sassy Media Guru" is a Media Coach and Media Consultant helping other women entrepreneurs become Media Darlings. To learn more visit: www.synergycommunication.net.